If you have gone through the process of shopping for a new car recently, then you are probably familiar with the overwhelming feeling of reading through technology options and specifications. Every brand has their own name for the same technology and automakers like Ford produce so many innovative systems for your car that it is very easy to forget the difference between MyFordTouch and MyKey. That is why we are excited to introduce you to?

If you have ever spent some time driving around downtown Atlanta then you know the stress of finding a place to ditch your car, having to parallel park, and the constant stop-and-go traffic. Well this isn't an experience unique to Georgia. All around the world people struggle to navigate city streets and fight the masses. This is a problem that engineers and designers at Ford are looking to solve.

The most recent development from?

If you have had the opportunity to explore the Jim Tidwell inventory of new Ford vehicles then you must have noticed that the vast majority of new models have conventional gas engines. There are also some models like the Fusion Hybrid and the Ford C-Max Energi Hatchback. Those non-traditional and eco-friendly vehicles may be playing a larger and larger part in the Ford lineup in the near future according to Ford COO Mark Fields.

Fields?

Here at Jim Tidwell Ford we feel that too many potential car buyers walk through the doors of our showroom anticipating that if they purchase a car, they are going to need to compromise between performance and fuel efficiency. We don't think that is the case at all because we know there are plenty of vehicles in the lineup of new Ford models that deliver excellent fuel economy without sacrificing one bit of power?

Here at Jim Tidwell Ford we are very happy to be representing a company that strives to stimulate our economy by bringing more jobs to the U.S. from overseas. Most recently, Ford announced that the company would be moving the production of the four-cylinder EcoBoost engines to a manufacturing facility in Ohio from a plant on foreign shores. With new Ford models   equipped with these engines in such high demand here in the states?

Recently, U.S. News & World Report handed out the "Best Cars for the Money Awards." There were a lot of auto makers that landed one or two models on the list but Ford steamrolled the competition by landing six new Ford models on the list of award recipients. This only reinforced something that we have been telling Atlanta area drivers for years; that the purchase of a Ford vehicle is easy on your savings account?

Oftentimes when a prospective car buyer walks through the doors of the Jim Tidwell Ford showroom, they have one thing on their mind; safety. Our staff always tells them that they came to the right place because our extensive inventory of new Ford vehicles includes some of the safest cars on the road.

A standout of the extra safe cars is undoubtedly the 2013 Ford Fusion which recently earned the highest possible awards from the?

Every American should be very familiar with the Ford name. Most people associate it with big, loud, and advanced cars that manage to impress audiences with its wide array of new vehicles that the brand produces year after year. So why should 2013 be any different? At last month's Detroit Auto Show, Ford impressed crowds and stirred things up in the pickup category by unveiling the Ford F-150 Atlas Concept.

Here at Jim Tidwell?

Recently, Ford has rolled out a series of new and innovative technologies. We have mentioned several of them previously on our blog but even here at Jim Tidwell Ford we have a difficult time keeping track of what is what. That is why we would like to give you a rundown of our favorites from new Ford bundle of tech goodies.

• SYNC and SYNC with MyFord Touch: This is the new infotainment system from Ford?

A few weeks ago we created a blog post about the Ford Fiesta ST making its way to US markets. While the arrival of this supercharged sub-compact is highly anticipated, we can't let it overshadow the coming 2014 Ford Fiesta which has been causing quite a stir since the Los Angeles Auto Show.

The new Fiesta was unveiled in LA, and is being hailed as a major breakthrough in the subcompact category. Mark Fields?